Most people assume that Social Media Management and Social Media Marketing are interchangeable. Yes, they are very similar. But, I'm here to tell you that there is a distinct difference. Social media management is passive. Social media management is what most business owners, their spouses/partners, and kids do for their business. In most cases, they're simply maintaining the page by posting, scheduling posts, and responding to their audience on social media channels. To ad

If you haven’t used any Facebook advertising you’re seriously missing out. Facebook is constantly evolving and is creating more and more features to help business owners more and more every day. If you use Facebook for your business/restaurant, it’s more than likely that you’ve boosted a few posts. At minimum, maybe you’ve done a $5 or $20 boost just to see the results. You probably gotten maybe a few likes and shares. If you’re lucky maybe you received a lot of like and

Here are the four biggest mistakes I witness restaurant owners make on an daily basis

Social media is a new and exciting area. For business people who are use to doing things one way can have a tough time adjusting to the new landscape. I've talked to many veteran business owners over the age of 45 and they simply do not understand the value that social media brings to their business. Sooner or later you have to trade in the horse and buggy and catch the train because it's an undisputed way to get from where you are to where you want to go much faster a