If you haven’t used any Facebook advertising you’re seriously missing out. Facebook is constantly evolving and is creating more and more features to help business owners more and more every day. If you use Facebook for your business/restaurant, it’s more than likely that you’ve boosted a few posts. At minimum, maybe you’ve done a $5 or $20 boost just to see the results. You probably gotten maybe a few likes and shares. If you’re lucky maybe you received a lot of like and

If business was comparable to the game of chess, marketing would surely be the queen. While in the game of chess the queen is the most powerful piece on the board, marketing certainly is the most powerful aspect of any business. Marketing includes advertising, promotions, public relations and sales. It is vital to communicate your product or service to customers in order to make sales. Everything else can be right but if your marketing is not effective not enough people

Here are the four biggest mistakes I witness restaurant owners make on an daily basis

Social media is a new and exciting area. For business people who are use to doing things one way can have a tough time adjusting to the new landscape. I've talked to many veteran business owners over the age of 45 and they simply do not understand the value that social media brings to their business. Sooner or later you have to trade in the horse and buggy and catch the train because it's an undisputed way to get from where you are to where you want to go much faster a

What is SEO? SEO stands for Search Engine Optimization. It's an online marketing technique focused on growing search engine results. One of the most important aspects of SEO is making your website easy for both users and search engine robots to understand. When you type words in search engines such as google or bing and click search, what appears first is a product of great SEO. And as you may know from experience, you rarely go past the first results page when searching onl